Now I Know won a Webby again in 2014, together with Refinery29, which also goes back a long way, and beat out the Quartz Daily Brief amongst others that year. It’s kind of fun to go through the winners year by year and a gives you a good sense of the evolution of newsletters over the last 7 or 8 years with CNN’s 5 things winning in 2019.
A final award with a category for editorial newsletters is the Digiday Media Award. This year’s winners were Bustle’s Inverse Daily
, Grist’s The Beacon
, and The Ellen Degeneres Show Newsletter.
That’s a lot of great newsletters we can all learn a lot from. And it’s amazing to see how broad the format has become, encompassing morning news briefings, deep dives on niche topics, oddities and obscurities, and arts and entertainment.
If there was an award purely focused on newsletters, what should the categories be? Best newsletter by traditional publisher? Best paid newsletter? Best newsletter first company? What else?