Bridging the gap to a paid newsletter
I have lots of conversations with creators about going paid, and about the best moment to make that jump. Some might just be getting started in the newsletter world, others might have been sending a free newsletter for a long time.
But there’s a question that always comes up: What should I offer my paying subscribers in return for their cash?
Even for creators who have a clear idea of what they want to offer, it can take some time to get those things set up. Maybe they want to offer premium content, but aren’t yet sure about the form that might take. Maybe they want to offer Q&As or consultations, but aren’t yet sure how best to organize them.
The good news is you don’t necessarily need to have everything set up before going paid — as the examples below demonstrate.